Your busiest days are where the money leaks.

A client looks in, sees six people waiting, and walks to the shop down the street. The walk-in board keeps them in line — on their phone, from anywhere.

Built in Canada · CASL & PIPEDA ready · Your client list is always yours

The walk-off

Three barbers deep on a Saturday. Someone opens the door, counts the heads in the chairs, and leaves. There's another shop fifteen minutes away that looks emptier.

You never find out it happened. It doesn't show up in your books, your calendar, or your reports. It's the one loss nobody measures.

One walk-off a week at $35 is $140 a month. The board costs $120.

Your walk-in queue, on the wall

A live board on any TV in your shop shows who's cutting, who's next, and how long the wait really is. Clients scan the QR on the way in and hold their place from their phone — so they can run an errand instead of standing in your doorway deciding to leave. Two-way texting brings them back when it's their turn.

Runs on the BookAFade TV app, free on Amazon Fire TV. No other booking platform ships an in-shop board.

Board — $120/month CAD, includes texting.

Live queue board

So we made the booking software free.

Booking software isn't the hard part of running a barbershop — the busy days are. We believe that strongly enough that we gave the booking software away.

Free means free: your booking page, unlimited barbers, every schedule and service, email confirmations and reminders, and the walk-in queue in your dashboard. No card. No trial that expires. No commission on your bookings, ever. We charge only for the things that cost us money to run — texting, and the board.

What the big platforms charge for what we give away

BookAFadeBooksyFreshaSquireVagaro
Monthly, 4 barbers$0 CAD$29.99 + $20 per additional staff = $89.99$14.95 USD per team member ≈ $59.80 USDplans $30–$250 USD by tierfrom $23.99 USD, one calendar
Charges per extra barberNo — unlimitedYes, $20 eachYes, per team memberTier-basedYes, per calendar
Commission on new clientsNoneBoost charges a fee on a new client's first visit20% one-time on new marketplace clients, $6 minimumNoneNone
Email remindersIncluded freeIncluded on paid plansIncluded on paid plansFree, unlimitedIncluded on paid plans
Text reminders$15 CAD/mo, 1,000 includedIncluded on paid plans100 free/mo, then $0.02 per textFree, unlimitedIncluded; text marketing is a paid add-on
Walk-in queueIncluded freeBasicWaitlistWaitlist from the $50 Pro tierWaitlist
In-shop TV boardYes — $120 CAD/moNoNoNoNo
BookAFade
Monthly, 4 barbers$0 CAD
Charges per extra barberNo — unlimited
Commission on new clientsNone
Email remindersIncluded free
Text reminders$15 CAD/mo, 1,000 included
Walk-in queueIncluded free
In-shop TV boardYes — $120 CAD/mo
Booksy
Monthly, 4 barbers$29.99 + $20 per additional staff = $89.99
Charges per extra barberYes, $20 each
Commission on new clientsBoost charges a fee on a new client's first visit
Email remindersIncluded on paid plans
Text remindersIncluded on paid plans
Walk-in queueBasic
In-shop TV boardNo
Fresha
Monthly, 4 barbers$14.95 USD per team member ≈ $59.80 USD
Charges per extra barberYes, per team member
Commission on new clients20% one-time on new marketplace clients, $6 minimum
Email remindersIncluded on paid plans
Text reminders100 free/mo, then $0.02 per text
Walk-in queueWaitlist
In-shop TV boardNo
Squire
Monthly, 4 barbersplans $30–$250 USD by tier
Charges per extra barberTier-based
Commission on new clientsNone
Email remindersFree, unlimited
Text remindersFree, unlimited
Walk-in queueWaitlist from the $50 Pro tier
In-shop TV boardNo
Vagaro
Monthly, 4 barbersfrom $23.99 USD, one calendar
Charges per extra barberYes, per calendar
Commission on new clientsNone
Email remindersIncluded on paid plans
Text remindersIncluded; text marketing is a paid add-on
Walk-in queueWaitlist
In-shop TV boardNo

Competitor figures are list prices published on each company's own pricing page, read 17 August 2026. Booksy's figures are from its Canadian pricing page, which shows no currency code; Fresha, Squire and Vagaro are US pages in USD. BookAFade is billed in CAD. Check each company's pricing page for current figures.

The math

Per-barber pricing punishes you
for growing.

Most booking platforms charge you again every time you hire. We don't.

BarbersBookAFade — SMSBooksy
3$15$69.99
4$15$89.99
6$15$129.99
10$15$209.99

Booksy's published rate of $29.99/month plus $20 per additional staff member, as listed at booksy.com/biz/en-ca/pricing on 17 August 2026. The page shows no currency code. Competitor pricing changes; check before you switch.

Simple pricing

Pick your plan. Grow into the next.

Start where you are. Move up when you grow. Your price only changes when you choose — never because you hired someone.

Live nowStart hereFree
$0/ month CAD

Take bookings online today. No card required, no trial clock, no commission on your bookings.

  • Branded booking page
  • Unlimited barbers, schedules & services
  • All email notifications — confirmations, 24h reminders, cancel & reschedule
  • Walk-in queue in your dashboard
  • SEO check
  • Messenger bot
Get started

Free forever — unlimited barbers, no card required. Upgrade only when you want texts.

Live nowCut no-showsSMS
$15/ month CAD

Text confirmations and reminders, from your shop's name.

  • Everything in Free
  • SMS notifications
  • 1,000 messages included per month, then $0.03 CAD each
Choose SMS

Flat rate for the whole shop. Cancel anytime.

In developmentAI on the phonesElite
$149/ month CAD

Everything in Board, plus an AI that answers the phone — not released yet.

  • Everything in Board
  • AI phone booking — in development, not available to buy yet
Get notified

Not yet available. Board is our top live plan. The price above is indicative and may change before launch.

Running more than one location? Let's talk → troy@bookafade.com

Live in an afternoon

Live in an afternoon.
Competitive from day one.

01

Create your profile

Add your shop name, your services, and your hours. Solo barber or full team — you're set up the same way. Takes ten minutes.

02

Set your own schedule

Control exactly which days and hours you work. Clients only ever see slots you've opened — no double-books, no surprises. Your time is yours.

03

Share your link and go

Put it in your Instagram bio, your Google profile, a text to your regulars. Bookings come in while you're cutting. And every client who books is yours — names, numbers, history — so if you ever change shops, your book comes with you.

The tools that matter

The book fills itself.
The line runs itself.

Three things fill a chair: the page never closes, the walk-in line keeps moving, and they remember to show. We built all three.

i.

Online booking, 24/7

Your branded page never closes. A client books a Tuesday fade at 11pm from their couch — no call, no DM, no waiting on you. You just wake up to a fuller chair.

ii.

Walk-in queue, no clipboard

Clients join the line from their phone, watch their spot move, and get a text when they're next. Fewer walk-offs, no crowded waiting area — the line runs itself while you cut.

iii.

Reminders that actually work

The reminder lands from your shop's name, not a number nobody saved. They remember. They show. The empty seat from a forgotten appointment stops happening.

The craft

Every walk-in accounted for.
Every chair full.

Three barbers deep and the door keeps opening. The client who counts the heads in the room and walks back out never shows up in your books. BookAFade puts the line on the wall and lets them hold their place from their phone — so they can wait somewhere else instead of walking off.

Built for every stage of the craft

Stop losing the clients
you never booked.

Your regular meant to call and never did. The walk-in waited twenty minutes, then walked. BookAFade plugs the leaks: a booking page that never closes, a queue your clients watch from their phone, a board on the shop TV so nobody has to ask who's next, and a client list that stays yours — so the day you open your own shop, your people come with you. And your price never climbs because your team grew.

Your next client just walked in. Right now.

Be the shop that keeps the line moving. Start today — no setup fees, no contracts, cancel any time.